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Sellers – Don’t Let your Listings Come out of the Gate with NO PICTURE
December 9th, 2008 categories: For Home Sellers, Real Estate News
It’s like Cinderella coming to the Ball in Rags. You’ve uncluttered the house, you’ve painted, you’ve had a yard sale, you put stuff in storage and finally fixed or replaced all those things you’ve always talked about fixing or replacing to put your house on the market, it looks like a million bucks and then……and then….
You and your Realtor debut the house on the Columbus MLS with No Picture. How could you do that to your house Ready, Willing and Able buyers are out there waiting for a house just like yours. Your home sounds good in the description but there’s no pictures. Your home doesn’t get marked a favorite or a possibility or a drive by. The buyer waits for the pictures to hit and maybe they’ll forget about it or maybe they won’t but either way, wouldn’t it be the best possible situation to hit the ground running with 18 fabulous pictures of your house uploaded to the Columbus MLS
I’ve written about this before but I can’t get over how often this happens. It happened today with a house I noticed hit the market today, the price and the address caught my eye, I thought it was one of two homes, read the description of the home and knew right away which home it was but just to be sure I went to the Auditor’s site for a photo–just like an interested potential buyer might–and the picture there confirmed my thought, only it was four years old and surround by scaffolding. Now, that is the image burned into buyers’ heads about your home.
The market is tough enough without shooting yourself in the foot. It’s a small thing, a pet peave, but it really bugs me.
possibly related: No Picture of the Kitchen It must be antiquated
Sellers! Make a Grand Entrance.
Matt
December 10th, 2008
Dear Mr. Peffer,
My name is Matt, my partner and I are looking fro a realtor to work with in buying a house in Columbus. I tried to e-mail you, but it bounced, I’ll try an contact you by phone tomorrow, or you can e-mail me back at the address in this post. We are really only available on weekends.
By the way, I completely agree with your post, photos are such a ubiquitous part of database culture, it really isn’t too much to ask for a few honest images.
Matt
Teri Lussier
December 15th, 2008
A pet peeve Joe. I want to shake the Realtors, but it’s the clients who really suffer, both sellers and buyers.
It sounds sad to say this, but whenever I see that I automatically think to myself “Expires in 6 months”. Time is of the essence when listing. I think we should all have to repeat “I will list no home before it’s time.” Doesn’t have the same ring as the wine promo, but more important.
Richard
December 16th, 2008
I think just as important as having pictures is having pictures that are rotated and cropped so that you can tell what you are looking at.